The identity for the Museum of Natural History is captivating and immersive, perfectly reflecting the institution's commitment to preserving and showcasing the wonders of the natural world. The brand, with its elegant and stylized depiction of iconic natural elements of Puerto Rico like it's flora and fauna, instantly captures the essence of the museum.

The color palette, consisting of earthy tones, effortlessly harmonizes with the theme, further enhancing the connection to nature.

Overall, the branding effectively communicates the museum's mission of education, conservation, and awe-inspiring experiences, ensuring a memorable visit for all who step foot within its walls.